# Rabbot vs Tapita SEO: priced by plan, or priced by pages

> Tapita SEO optimizes images, metadata and speed. Rabbot monitors your store for broken SEO and feeds. What each app does, what it costs, and who should use which.
> Facts checked: 2026-09-29 · Updated: 2026-10-08
> Canonical: https://rabbot.ai/compare/rabbot-vs-tapita-seo/
> Tags: compare, shopify, seo

---

Tapita SEO edits your store: it compresses images, writes metadata, adds schema and speeds up pages. Rabbot watches your store: the pages that earn your money and the products in your Google and Meta feeds, checked daily on paid plans, with an alert the same day something breaks. SEO apps edit. Feed apps build. Rabbot watches both. If you need images compressed or metadata written, Tapita is the closer fit. If you need to know the day a theme or app update broke your SEO or your product feed, Rabbot is. Most stores run both.

## What Tapita does

The app is "Tapita AI SEO Optimizer, Speed" from the developer Tapita. It launched on March 15, 2023. On September 29, 2026 the App Store showed a 5.0 rating from 2,627 reviews. Source: [the Tapita listing](https://apps.shopify.com/google-seo-schema-meta-data), fetched 2026-09-29.

The listing headline reads: "Boost AI visibility like ChatGPT, page speed, image optimization, SEO & GEO traffic, conversions." Its feature bullets include "Unlimited on-page SEO Audit find & fix issues" and "Boost page speed, optimize images, ALT, broken links for smooth experience". It lists Google Search Console among the apps it works with.

Pricing as listed on 2026-09-29, in USD:

- Free: "Onpage SEO audit: unlimited", "Essential JSON-LD SEO schemas", "Image compression: 900/month (30/day)", "Bulk & AI meta data optimization", "Bulk image alt & file name: 50 products".
- Business, $9.99 a month or $101.88 a year: "Auto-optimize images: 100/day", "AI metadata: 100 credits/month", "Broken links detect & auto-redirect", "Advanced Speed features".
- Premium, $49.99 a month or $509.88 a year: "Auto-optimize images: 500/day", "AI metadata: 500 credits/month", "Onboarding call".

Both paid plans add a surcharge by Shopify plan: "+$5/mo Grow plan, +$30/mo Advanced plan, +$60/mo Shopify Plus". More audit pages and more AI credits are an extra charge.

The listing description also names a blog-writing feature that uses AI credits. Tapita publishes a separate app for blog posts, Tapita SEO AI Blog Builder. This page compares only the Optimizer app.

## What Rabbot does

Rabbot is a monitoring app. It watches the storefront and reports what broke, on which page, and when. It is [listed on the Shopify App Store](https://apps.shopify.com/rabbot). Rabbot has no App Store reviews yet.

- SEO and indexability checks. Canonical tags, structured data, redirects, noindex, 404s, titles, descriptions, headings and large content changes. See [what counts as an issue](/docs/issues/what-counts-as-an-issue/).
- Hreflang integrity for stores on Shopify Markets or a translation app. See [hreflang and international stores](/docs/monitoring/hreflang-and-international-stores/).
- Store-down and sales-path checks. A homepage heartbeat about every 5 minutes on every plan, plus password page and add-to-cart checks. See [how often Rabbot checks](/docs/monitoring/check-cadence/).
- A product-update recheck about 39 seconds after the store event. See [how Rabbot checks your store](/docs/monitoring/how-rabbot-checks/).
- Feed cross-check. On paid plans Rabbot connects to Google Merchant Center and Meta and notifies you when a product is disapproved or rejected. It compares your feed with the live storefront and reports disapproval risk. TikTok is in Beta. See [what feed monitoring is](/docs/feeds/what-feed-monitoring-is/). Continuous feed monitoring is on paid plans only.
- Search Console as a connector.
- One alert per problem. Nothing closes until a live recheck confirms the fix. See [when an issue closes](/docs/issues/when-an-issue-closes/).
- Sidekick and MCP. Ask [Sidekick](/docs/sidekick/what-sidekick-answers-are/) inside the Shopify admin what is broken. It is read-only and changes nothing in your store. Rabbot also ships an [MCP server](/docs/mcp/what-the-mcp-server-is/) with read tools plus two guarded writes and scoped, revocable tokens, free on every plan.
- Read-only access. Three scopes: read_products, read_content, read_themes. No customer or order data.

Plans: Free at $0 (20 URLs, checks at least weekly, day-0 audit), Starter $19 a month (1,000 URLs, daily, 1 feed channel), Growth $39 a month (5,000 URLs, up to 3 channels), Pro $79 a month (15,000 URLs, all channels). See [plans at a glance](/docs/billing/plans-at-a-glance/).

## Side by side

![Three columns, edits your store, audits your store and watches your store, showing which of Tapita and Rabbot lists each capability, from each app's App Store listing checked 2026-09-29.](/img/compare/rabbot-vs-tapita-seo/1-sidebyside.png)

| Capability | Tapita | Rabbot | Source |
|---|---|---|---|
| Image compression | yes (Free: 900 a month) | no | [Tapita listing](https://apps.shopify.com/google-seo-schema-meta-data), 2026-09-29 |
| Bulk image alt text | yes (Free: 50 products) | no | Tapita listing, 2026-09-29 |
| AI-written metadata | yes (Free lists "Bulk & AI meta data optimization"; paid plans list AI metadata credits) | no | Tapita listing, 2026-09-29 |
| Page speed features | yes | no | Tapita listing, 2026-09-29 |
| Broken link detect and auto-redirect | yes (Business and up) | no auto-redirect; 404s are flagged | Tapita listing, 2026-09-29 |
| On-page SEO audit | yes | yes (day-0 audit and ongoing checks) | Tapita listing, 2026-09-29 |
| Search Console | listed under "Works with" | yes (connector) | Tapita listing, 2026-09-29 |
| Ongoing monitoring with alerts | the listing does not mention alerts (checked 2026-09-29) | yes | Tapita listing, 2026-09-29 |
| Slack alerts | the listing does not mention Slack (checked 2026-09-29) | paid plans | Tapita listing, 2026-09-29 |
| Merchant Center or Meta feed disapproval alerts | the listing names Merchant Center errors under custom support, and does not mention feed monitoring (checked 2026-09-29) | yes (paid plans for continuous) | Tapita listing, 2026-09-29 |
| MCP server or AI-agent access | the listing does not mention MCP (checked 2026-09-29) | yes, every plan | Tapita listing, 2026-09-29 |
| Keyword rank tracking | in the listing's feature tags; no plan names it | no | Tapita listing, 2026-09-29 |
| Lowest paid plan | $9.99 a month, plus $5 to $60 a month on Grow, Advanced or Plus Shopify plans | $19 a month | Tapita listing, 2026-09-29 |
| Shows Shopify's own shopper numbers beside a catch | not mentioned (checked 2026-10-08) | Growth and above, the morning after | Listing, 2026-10-08 |
| Fixes a dead product address or a rewritten SEO field in two taps | not mentioned (checked 2026-10-08) | Starter and above, undo for 30 days | Listing, 2026-10-08 |

## Where Tapita is the better pick

- You want images compressed. Rabbot does not compress images.
- You want alt text and file names edited in bulk. Rabbot does not edit alt text.
- You want AI to draft page titles and descriptions. Rabbot does not write descriptions.
- You want page speed work. Rabbot does not optimize speed.
- You want the lowest paid price. Tapita lists $9.99 a month for Business, plus a surcharge on Grow, Advanced and Plus Shopify plans. Rabbot's first paid plan is $19 a month, and its Free plan covers 20 URLs.
- You want redirects created for broken links. The listing states "Broken links detect & auto-redirect". Rabbot flags 404s and redirect problems. It does not create redirects.
- You want an app with a review history. Tapita has 2,627 App Store reviews (2026-09-29). Rabbot has none yet.

## Where Rabbot is the better pick

Rabbot is built for the part of the job Tapita does not do: the watching. It checks whether the store can still sell, re-checks a product page about 39 seconds after you change it, alerts you once per problem, and keeps the issue open until a live recheck proves the fix. A metadata edit or a theme change can break a canonical tag or flip a page to noindex. Rabbot tells you the same day and rechecks after you fix it.

### The feed side

An SEO app does not watch your Merchant Center or your Meta catalog. Rabbot does. On paid plans it connects to Google Merchant Center and Meta and notifies you when a product is disapproved or rejected. It also cross-checks your feed against the live storefront every day, price, availability, GTIN, brand and missing data, and flags the mismatch as disapproval risk. TikTok (Beta) catalog diagnostics are read daily on paid plans. The Tapita listing names Merchant Center errors under custom support and does not mention feed monitoring (checked 2026-09-29).

It installs with three read scopes (read_products, read_content, read_themes) and never edits your theme, so it can watch every app you install, Tapita included. The only writes are fixes you tap and confirm, with undo for 30 days. Rabbot has an MCP server with scoped, revocable tokens, and answers inside Shopify Sidekick, which is read-only. Starter is $19 a month, and Free watches 20 pages, no card.

## Can you run both?

![Bar chart of monthly plan prices: Tapita free plan, $9.99, $49.99; Rabbot free plan, $19, $39, $79; from the App Store listings checked 2026-09-29.](/img/compare/rabbot-vs-tapita-seo/2-pricing.png)

Yes. Tapita changes the store: it compresses images, edits metadata and adds schema. Rabbot watches the result. A metadata edit or a theme change can break a canonical tag or flip a page to noindex. Rabbot flags that, and rechecks after you fix it. The two apps do not overlap on image work, alt text or speed, so there is no conflict in running both.

## FAQ

**What is the best SEO app for Shopify?**
It depends on the job. Optimization apps such as Tapita change your store: images, metadata, schema, speed. Monitoring apps such as Rabbot watch it and alert you when something breaks. Most stores need one of each. The [Shopify SEO apps roundup](/compare/best-shopify-seo-apps/) covers more of them.

**How much does Shopify SEO cost?**
Tapita lists a free plan, $9.99 a month (Business) and $49.99 a month (Premium), plus a surcharge on Grow, Advanced and Plus Shopify plans, checked 2026-09-29. Rabbot is $0 for 20 URLs, then $19, $39 or $79 a month by URL count and feed channels.

**How to monitor SEO effectiveness?**
Rabbot monitors technical SEO health: canonicals, noindex, redirects, 404s, titles, headings, structured data and hreflang. It does not track keyword rankings. For rankings, use a rank tracker alongside it.

**What is the best image optimizer for Shopify?**
Rabbot is not one. It does not compress images. Tapita's listing states image compression on every plan, from 900 a month on Free to 500 a day on Premium.

**How to get better SEO on Shopify?**
Fix what is measurable: titles, descriptions, alt text, image size, speed, and schema. Then keep it fixed. Themes and apps change pages without telling you, so check that canonicals, indexing and redirects still hold after each change.

## Sources

- Tapita AI SEO Optimizer, Speed: https://apps.shopify.com/google-seo-schema-meta-data (fetched 2026-09-29)
- Rabbot: https://apps.shopify.com/rabbot and https://rabbot.ai/docs/ (checked 2026-09-29)

Facts about Tapita were checked on 2026-09-29. Tell us if something changed.

Start free: 20 URLs, no card, and a day-0 audit of your store.
