SearchPie changes your store: meta tags, alt text, schema, image compression and page speed, with a daily SEO score. Rabbot watches your store: the pages that earn your money and the products in your Google and Meta feeds, checked daily on paid plans, with an alert the same day something breaks. SEO apps edit. Feed apps build. Rabbot watches both. If you want the app to make changes and compress images, SearchPie is the closer fit. If you want to know the day a theme edit, an app or a redirect broke a page or a feed, Rabbot is. Most stores run both.
Facts about SearchPie below are as of 2026-09-29, taken from its App Store listing.
What SearchPie does
SearchPie is built by PieLab and launched on the App Store on July 9, 2019. On 2026-09-29 the listing showed a 4.9 rating from 2,444 reviews. Its own headline reads: “Each SEO issue costs you traffic & sale. Fix Google SEO, schema markup, speed, search console today!”
Its feature bullets, quoted from the listing:
- “Show rich results via JSON-LD for SEO: product schema, FAQ schema & breadcrumbs.”
- “Speed booster with image compress, …, lazyload, JS/CSS minification.” (two words elided)
- “Optimize for AI search (AEO) with bulk AI descriptions, SEO tags & ALT text”
- “Fix indexing issues with IndexNow, auto-detect & fix 404 errors, submit sitemap.”
- “Resolve SEO warning on Google Search Console, Google Shopping & Merchant Center.”
Pricing as listed: a free plan (named “Starter” on the listing); Premium at $39 per month or $374.40 per year; Enterprise at $99 per month or $950.40 per year. Both paid plans list a 7-day free trial. The free plan lists “Compress 50 images, minify CSS” and “Generate 50 SEO tags with AI”. Enterprise lists “Keyword explore, audit & tracking”. The “Works with” list names Google Search Console, Google Merchant Center, Google PageSpeed Insight, Google Rich Results, Google Business Profile and ChatGPT AI.
The monitoring claim
The listing’s free plan says “Monitor SEO score daily”. That is a score, a single number for the store’s SEO health, checked daily. The listing does not say which page-level checks feed the score (checked 2026-09-29). It does not mention alerts when a page breaks, Slack alerts, or hreflang, canonical or noindex checks (checked 2026-09-29). Its 404 feature reads “Detect 404/broken links on all pages” on the free plan and “Auto detect & fix all 404/broken links” on Premium.
What Rabbot does
Rabbot changes your store only when you tap a fix and confirm it. It installs with three read scopes (read_products, read_content, read_themes) and no access to customer or order data.
- It checks your pages on a schedule: canonical tags, structured data, redirects, noindex, 404s, titles and descriptions, headings, and hreflang integrity. See how Rabbot checks your store and check cadence.
- Your homepage is checked about every 5 minutes on every plan, including Free, for a store that is down.
- After a product update it rechecks the page about 39 seconds after the store event.
- It sends one alert per problem. An issue closes only after a live recheck confirms the fix (when an issue closes).
- On paid plans it connects to Google Merchant Center and Meta and notifies you when a product is disapproved or rejected. Continuous feed monitoring is on paid plans only; Free gets a one-time feed cross-check. TikTok (Beta) connects the same way. Beta means the channel is still being polished. See what feed monitoring is and the Google channel.
- It uses Google Search Console as a connector.
- Slack alerts are on paid plans (set up Slack alerts). A weekly digest is on every plan.
- Sidekick, inside the Shopify admin, answers from Rabbot’s checks and changes nothing in your store (what Sidekick answers are). An MCP server, read tools plus two guarded writes, is free on every plan (the tools).
Rabbot’s plans in USD: Free ($0, 20 URLs, checks at least weekly), Starter ($19 per month, 1,000 URLs), Growth ($39 per month, 5,000 URLs), Pro ($79 per month, 15,000 URLs). Paid plans check daily. See plans at a glance.
Rabbot does not compress images, write AI descriptions, bulk-edit alt text, optimise speed or track keyword rankings. It has no App Store reviews yet.
Side by side
| Capability | SearchPie | Rabbot | Source |
|---|---|---|---|
| Edits meta tags and alt text in bulk | yes, “Bulk meta tags & ALT text with templates” | no | listing pricing tiers |
| Image compression | yes, 50 images on the free plan | no | listing pricing tiers |
| Speed optimisation | yes, “Speed booster” | no | listing feature bullets |
| AI-written descriptions and tags | yes, 50 tags on the free plan | no | listing pricing tiers |
| Schema markup | yes, JSON-LD added | checks structured data, does not add it | listing feature bullets |
| Keyword tracking | Enterprise, “Keyword explore, audit & tracking” | no | listing pricing tiers |
| Daily SEO score | yes, “Monitor SEO score daily” | no score | listing pricing tiers |
| Page checks that raise an alert when something breaks | not stated in listing | yes | listing (checked 2026-09-29) |
| Hreflang, canonical and noindex checks | not stated in listing | yes | listing (checked 2026-09-29) |
| Issue stays open until a live recheck confirms the fix | not stated in listing | yes | listing (checked 2026-09-29) |
| Feed disapproval alerts (Merchant Center, Meta) | the listing names Merchant Center warnings to resolve and lists Merchant Center under “Works with”; it does not mention disapproval alerts or Meta | paid plans | listing (checked 2026-09-29) |
| Slack alerts | not stated in listing | paid plans | listing (checked 2026-09-29) |
| MCP server for AI agents | not stated in listing | yes, free on every plan | listing (checked 2026-09-29) |
| Cheapest paid plan | $39 per month | $19 per month | listing pricing tiers |
| Shows Shopify’s own shopper numbers beside a catch | not mentioned (checked 2026-10-08) | Growth and above, the morning after | Listing, 2026-10-08 |
| Fixes a dead product address or a rewritten SEO field in two taps | not mentioned (checked 2026-10-08) | Starter and above, undo for 30 days | Listing, 2026-10-08 |
Every SearchPie row: https://apps.shopify.com/seo-booster, fetched 2026-09-29.
Where SearchPie is the better pick
- You want the app to make changes: bulk meta tags, alt text, AI-written tags and descriptions. Rabbot does none of these.
- You want images compressed and JS and CSS minified. Rabbot does not touch speed.
- You want schema markup added to your store. Rabbot checks that structured data is present and intact. It does not write it.
- You want keyword tracking. It is listed on SearchPie’s Enterprise plan. Rabbot has none.
- You want the app itself in a language other than English. The SearchPie listing shows 18 languages. Rabbot’s listing shows English.
Where Rabbot is the better pick
Rabbot is built for the watching. It checks canonical tags, noindex, redirects, 404s, structured data and hreflang on the pages that earn your money, names the page that changed, alerts you once per problem, and keeps the issue open until a live recheck proves the fix. Nothing closes on a promise.
The feed side
On paid plans it connects to Google Merchant Center and Meta and notifies you when a product is disapproved or rejected. It also cross-checks your feed against the live storefront every day, price, availability, GTIN, brand and missing data, and flags the mismatch as disapproval risk. TikTok (Beta) catalog diagnostics are read daily on paid plans. The SearchPie listing names Merchant Center warnings to resolve and lists Merchant Center under “Works with”. It does not mention disapproval alerts or Meta (checked 2026-09-29). Rabbot compares the feed with what the live storefront shows, every day.
Rabbot also sends Slack alerts on paid plans, answers in Sidekick and runs an MCP server for your agent, free on every plan. It installs with three read scopes and never edits your theme, so it can watch every app you install, SearchPie included. The only writes are fixes you tap and confirm, with undo for 30 days. Starter is $19 a month against SearchPie’s $39 for Premium. Rabbot does not compress images or track keywords.
Can you run both?
Yes. SearchPie changes the store. Rabbot watches the result. If a SearchPie template edits titles across your catalogue, Rabbot’s title and description checks show what the store looks like after the change.
FAQ
What is the best SEO app for Shopify?
It depends on the job. For optimisation (tags, alt text, images, schema, speed), SearchPie lists all of them. For monitoring what breaks, Rabbot does that and does none of the optimisation. The Shopify SEO apps roundup covers more of them.
How to monitor SEO effectiveness on Shopify?
Two ways. SearchPie’s listing says “Monitor SEO score daily”, a daily score. Rabbot checks specific pages for breaks, such as canonicals, redirects, noindex and 404s, and alerts you per problem. Rabbot does not track keyword rankings. SearchPie lists keyword tracking on Enterprise only.
How much does Shopify SEO cost?
SearchPie: Free, then $39 per month (Premium) or $99 per month (Enterprise), as listed on 2026-09-29. Rabbot: Free, then $19, $39 or $79 per month.
Can you do SEO on Shopify with a free app?
Yes. SearchPie’s free plan lists 50 image compressions and 50 AI-generated tags. Rabbot’s Free plan checks 20 URLs of your choosing weekly, with a day-0 audit and a weekly digest.
What is the best image optimizer for Shopify?
Of the two, SearchPie. It lists image compression on all plans. Rabbot does not compress images.
Sources
- SearchPie: SEO, Schema & Speed, App Store listing: https://apps.shopify.com/seo-booster (fetched 2026-09-29)
- Rabbot, App Store listing: https://apps.shopify.com/rabbot (fetched 2026-09-29)
Facts about SearchPie were checked on 2026-09-29. Tell us if something changed.
Rabbot’s Free plan covers 20 URLs, no card, with a day-0 audit: install it from https://apps.shopify.com/rabbot.